Location: Montreal, Quebec
Permanent position (full-time)
The Marketing and Communications Manager will be responsible for marketing and communications strategy and execution. In this role, the Marketing and Communications Manager will design and execute campaigns, communications strategies, oversee B2B tradeshows and events and analyze various metrics to deliver on the communications plan targets. The goal of this role is to drive growth, increase awareness, and create/nurture meaningful connections with our clients and other stakeholders. This role requires a proven Marketer who can work collaboratively across departments on strategic initiatives related to marketing, communications, and customer engagement.
MAIN RESPONSIBILITIES:
Reporting to the VP of Marketing, you will be responsible for the following:
- Develop marketing, communications, promotional strategies, and material which resonate with customers and in-line with the brand positioning and personality.
- Revamp and manage our resellers’ loyalty program.
- Support the launch of new products through marketing collateral and campaigns.
- Build and oversee execution of the PR and media plans.
- Prepare an annual marketing and communications plan.
- Create/gather/analyze metrics to monitor current state, identify target market opportunities and track progress.
- Supervise a small marketing team (events & designer).
- Manage all marketing outside suppliers (agencies, printers, … ).
- Oversee the development of Ranger Design website and its mobile applications.
- Other duties as assigned.
POSITION REQUIREMENTS:
- University degree in a related field: business, marketing, commerce, communications
- 5 -10 years of experience in a similar role
- Experience in managing a team of marketing and communications specialists.
- Ability to develop strong relationships, both externally and internally
- Excellent written and verbal communications skills in both English and French
- Comfortable designing, collecting, and analyzing metrics/KPIs.
- Action oriented and results driven focus.
If you have the above-mentioned qualifications and are interested in this position, please use the form below.
All requests will be treated confidentially.
Please note that only selected candidates will be contacted for an interview.