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  1. Great article and I wholeheartedly agree with the importance of social media and digital marketing in today’s day and age. I just wanted to add that it seems more companies have started hiring in-house digital marketing experts because they do, indeed, realize the importance of developing their online brand awareness. Hiring someone qualified provides the best chance of efficiently building a successfully online presence. I believe the benefits and increase in sales resulting from digital advertising will trigger the hiring of more and more in-house digital marketing managers and will be considered a standard position within many businesses in the near future.

    • Thank you Kurt for your insightful comments! We noticed that expertec is very active on Facebook! Great work 🙂